Answer every review. Reveal nothing.
Reply to every online review, including the negative ones, without revealing anything about a client. Our checker flags wording that could confirm a treatment relationship, and nothing posts until you approve it.
Why Discreet
Practices have been penalized by federal regulators for replying to reviews in ways that exposed patient information, including a psychiatric practice that disclosed a diagnosis. Generic review tools happily auto-respond. Learn how to respond to negative reviews without violating HIPAA.
Built for therapy, psychiatry and IOP practices, and the marketing agencies that serve them.
How it works
- 1
Connect your profile
Link your Google Business Profile.
- 2
Draft safely
We draft replies and check them against privacy rules.
- 3
Approve and post
Nothing posts until you approve it.
How is Discreet different from a general review tool?
Discreet is built around one risk that matters to behavioral health practices: a reply that reveals who is a client.
- It looks for treatment-relationship wording
The checker flags wording that could confirm a reviewer is a client, mention treatment or a diagnosis, or point to a specific visit, such as a date.
- A person approves every reply
Discreet drafts and checks each reply, and nothing posts until someone on your team approves it.
- Review requests follow your profession's rules
Review requests are only turned on where they fit your profession's ethics code. See what the ethics codes say about asking for reviews.
- It reads public reviews only
Discreet works from the reviews already public on your profile and does not store client information.
What the HIPAA review reply checker flags
The checker reads every draft reply and flags wording that could confirm a treatment relationship.
- Confirming the reviewer is a client
Phrases such as "thanks for coming in" or a mention of their session.
- Treatment or a diagnosis
Any mention of care, medication or a condition, even one the reviewer named first.
- A specific visit
Dates, appointment times or anything else that points to when someone was seen.
A person on your team reads each flag, edits the draft and approves it before anything posts. The checker points out risks for that person to fix. Its flags are prompts for a person to review, not a compliance check and not legal advice.
How practices use Discreet
The same approve-before-posting steps work for one clinician or many practices.
- Solo therapist
Discreet drafts a reply to each new review on your Google Business Profile and flags risky wording. You edit it and approve it before it posts.
- Group practice
One person on your team drafts and checks each reply, and a colleague can read it as a second reader. Nothing posts until someone approves it, and every location follows the same steps.
- Agency managing several practices
The white-label Agency plan lets an agency draft and check replies for several behavioral health practices under its own brand. A person approves every reply before it posts.
What's included
- Google Business Profile connection
- AI-drafted replies
- Privacy checker on every reply
- Review monitoring and alerts
- Ethics-aware review request options
- Agency white-label
Pricing
Three plans, each priced per location per month and published up front.
Reply guard
$49 per location per month
Drafting and privacy checks.
Reputation
$129 per location per month
Adds monitoring and review requests.
Agency
$29 per location per month
White-label, billed to agencies.
How the plans and checks work
Three plans per location per month: Reply guard at $49 for drafting and privacy checks, Reputation at $129 with monitoring and review requests, and Agency at $29 white-label for marketing agencies.
Which plan includes review monitoring?
The Reputation plan. At $129 per location per month it adds review monitoring and review requests to the drafting and privacy checks that come with Reply guard.
Can a marketing agency use Discreet for more than one practice?
Yes. The Agency plan is white-label and billed to agencies at $29 per location per month, so an agency can manage reviews for several behavioral health practices under its own brand.
What happens when the checker flags wording in a reply?
It points out the wording that could confirm a client relationship or reveal care details so your team can edit the draft. Nothing posts until a person on your team approves the reply.
Does Discreet turn on review requests for everyone?
No. Review requests are only turned on where they fit your profession's ethics code, so Discreet does not ask your clients for reviews where your code discourages it.
Does the privacy checker make a reply HIPAA compliant?
No. The checker flags wording that could confirm a client relationship or reveal care details, and a person on your team decides what posts. It does not make a reply compliant, and it is not legal advice.
Guides
Plain-language guides for therapy and psychiatry practices on replying to reviews without revealing anything about a client.
- How to respond to negative reviews without violating HIPAAGuide
- HIPAA-safe review reply examples for 20 scenariosExamples
- Can therapists ask for reviews? ACA, APA, NASW and AAMFT comparedEthics
New to the terms? The review reply glossary defines words like owner response, platform report and second reader in plain language.
Questions practices ask
Updated
How do I respond to a negative review without violating HIPAA?
Keep the reply short and general. Thank the person, say that privacy rules keep you from discussing anyone's care online, and invite them to contact your office. Do not confirm that the reviewer is a client or mention appointments, diagnoses, treatment or dates. Read the full guide to responding to negative reviews.
What is an example of a safe reply to a negative review?
"Thank you for your feedback. Our privacy obligations prevent us from discussing any individual's care online, and we would welcome a call to our office." It thanks the person, shares nothing about care and moves the conversation offline. See 20 more therapist review reply examples.
How long should a review reply be?
Two or three calm sentences for a negative review, and one or two for a positive one. See why short replies work best.
Can a therapist reply to a Google review at all?
Yes, as long as the reply stays general and does not confirm that the reviewer is a client. Read how to reply to Google reviews.
What should a review reply never say?
Anything that confirms or denies the person is a client, or that mentions appointments, diagnoses, treatment, dates or outcomes. See what to leave out of every reply.
How should a therapist reply to a positive review?
With a brief, warm thank-you in one or two sentences that does not confirm the person is a client or comment on their care, even when the reviewer describes their progress or names a clinician. See four positive review replies.
How do I remove a fake Google review?
Report it through the platform's reporting tool and name the policy it breaks, such as a review from someone who was never a client, spam or harassment. Keep any public reply general so it neither confirms nor denies that the reviewer was a client. More on fake and abusive reviews.
What should I do with a review that alleges something serious?
Escalate it inside your practice before anyone replies. Then keep any public reply short: thank the person, say you take concerns seriously and cannot discuss any individual online, and invite them to contact your practice director. See the reply for a serious allegation.
How do I reply to a review about billing or insurance?
Thank the person and invite them to call your office, where your billing team can answer their questions. Keep the public reply general, without discussing the person's account or care. See the reply for a billing or insurance review.
What if a reviewer asks a clinical question in a review?
Skip the clinical answer. Say you are not able to answer clinical questions online, invite the person to call your office, and point to 988 if they may be in crisis. See the reply for a clinical question.
Can therapists ask for reviews?
Several professional ethics codes, including the ACA, APA and NASW codes, discourage soliciting testimonials from current clients. Discreet only enables review requests where they fit your profession's rules. See how the ACA, APA, NASW and AAMFT codes compare.
Does Discreet post replies automatically?
Never. Discreet drafts each reply and checks it, and nothing posts until you approve it.
What does the privacy checker look for?
It flags wording that could confirm a reviewer is a client, mention treatment or a diagnosis, or point to a specific visit, such as a date. A person on your team still reads and approves every reply. See the checklist we suggest before you post.
Which review platform does Discreet connect to?
Discreet connects to your Google Business Profile.
Can I use the guides for Yelp or Psychology Today reviews?
Yes. Discreet connects to your Google Business Profile, and the reply wording in our guides works on any review site, including Yelp and Psychology Today. Keep every reply short and general, wherever you post it. Read why the same privacy rules apply on every site.
Who is Discreet for?
Therapy, psychiatry and IOP practices, and the marketing agencies that serve them. Agencies can use the white-label Agency plan.
Does Discreet work for a practice with several locations?
Yes. Every location follows the same approve-before-posting steps, and each plan is priced per location per month. In a group practice one person drafts and checks each reply with a colleague as a second reader, and an agency can manage several practices on the white-label Agency plan. See how practices use Discreet.
How much does Discreet cost?
Reply guard is $49 per location per month for drafting and privacy checks. Reputation is $129 per location per month and adds monitoring and review requests. Agency is $29 per location per month, white-label and billed to agencies.
Do you store client information?
No. We only read public reviews.
Is this legal advice?
No. Discreet flags privacy risks in draft replies, and a person on your team decides what posts. For legal questions about a specific review, talk to a healthcare attorney.
What is a second reader on a review reply?
A colleague who reads a draft reply before it posts, to catch anything that confirms a client relationship or reveals care details. Ask a second reader to check every draft, especially after an upsetting review. See the glossary definition and the five reply steps.
Check a review reply
Contact Discreet with a question about a plan or a review reply you are unsure about. We reply within one business day.